Personal experiences, lessons learned, and founder insights
After building 200+ marketplaces across every vertical, we've learned what actually matters—and what we wasted time on. Here are the lessons that would have saved our clients millions.
A great technical co-founder can be transformative. But the search averages 6-18 months, and timing matters. Here's the honest math on co-founder searches—plus alternative paths that can run in parallel.
Only 1% of marketplaces achieve scale. Only 12% are profitable. After analyzing 200+ builds and countless failures, here are the patterns that kill marketplace startups—and how to avoid them.
After 200+ marketplace builds, we've learned which feature requests hurt more than help. Here are the features we refuse to build—even when clients insist—and why saying no saves projects.
