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Economics

Pricing, monetization, unit economics, and financial strategy

5 articles
Marketplace Budget Allocation: What to Fund Besides Software
Economics•9 min•Jul 19, 2026

Marketplace Budget Allocation: What to Fund Besides Software

A marketplace budget has six jobs beyond paying developers. Use this founder framework to fund proof, supply, trust, operations, and runway in the right order.

Marketplace Payment Readiness: When Stripe Connect Is Worth It
Economics•13 min•Jun 28, 2026

Marketplace Payment Readiness: When Stripe Connect Is Worth It

Before adding Stripe Connect, use this payment-readiness framework to decide whether your marketplace has enough transaction proof, trust need, and operating discipline.

How to Set Marketplace Commission Rates Without Killing Growth
Economics•10 min•Mar 2, 2025

How to Set Marketplace Commission Rates Without Killing Growth

Too high and suppliers leave. Too low and you can't sustain operations. Here's the data on what successful marketplaces charge—and the framework for setting rates that work for everyone.

What It Actually Takes to Build a Profitable Marketplace
Economics•13 min•Feb 25, 2025

What It Actually Takes to Build a Profitable Marketplace

You're not building a website. You're building an entire business. Here's the mindset shift every founder needs before investing a single dollar.

Marketplace M&A: How Acquirers Value Your Marketplace
Economics•9 min•Feb 18, 2025

Marketplace M&A: How Acquirers Value Your Marketplace

Marketplace consolidation is accelerating. Strategic buyers and PE firms are actively acquiring. Here's what they look for, how they value marketplaces, and how to position yours for acquisition.

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